trans fats while maintaining good-tasting recipes. Consumers in North America love the whole experience of eating out - from finding new places, to trying new foods, to enjoying new experiences. They continue to come to the foodservice table and more emphasis is placed on the meal as entertainment than in past years, when a restaurant meal was an occasion to celebrate a specific event. Given the frenetic pace of today's lifestyles, eating meals prepared away from home has become a necessity more than a luxury,. The consumer also has become more sophisticated about food choices and is seeking new tastes and food-centered experiences, continually shifting their eating habits.

One important way operators can stay knowledgeable about the content of the ingredients they use is through nutritional labeling. SYSCO believes that providing nutritional information is a competitive necessity to help customers keep their customers informed. SYSCO recently launched a real-time national data cataloging system to maintain and continuously update a data base on thousands of products, making it easier for our customers and consumers to track the nutritional content of meals prepared by our customers using SYSCO products.